1. Who we are
Penstar Innovation Inc. (“Penstar,” “we,” “us,” or “our”) provides enterprise digital paper devices, cloud services, and related professional offerings for business customers. This Privacy Policy applies to penstar.ai and related marketing sites, demo and inquiry forms, and communications about our products and services.
For product-specific data processing under a commercial agreement (for example, Penstar Cloud or fleet management deployed for your organization), the applicable order form, MSA, DPA, or other contract will control to the extent of any conflict with this policy.
2. Information we collect
We collect information in the following categories, depending on how you interact with us:
- Contact and business details you submit — such as name, work email, company, job title, phone or WhatsApp number, country, and inquiry content when you request a demo, quote, whitepaper, or security materials.
- Account and procurement context — if you sign in to customer portals or B2B catalogs, we may process identifiers and preferences needed to serve catalogs, pricing, and order-related workflows, as described in those product experiences.
- Usage and device data — IP address, browser type, approximate location derived from IP, pages viewed, referring URLs, and similar diagnostics collected via logs and analytics tools on our websites.
- Cookies and similar technologies — small files or storage used for essential site operation, preferences (such as locale), and aggregated analytics. See Section 5.
- Communications — records of emails, form submissions, and support or sales conversations you initiate with us.
3. How we use information
We use personal and business information to:
- Respond to inquiries, schedule demos, provide quotes, and deliver requested materials.
- Operate, secure, and improve our websites and marketing experiences.
- Send transactional or service-related messages (for example, confirming a download request).
- Where permitted, send product or event updates; you may opt out of marketing communications at any time.
- Comply with legal obligations, enforce terms, and protect Penstar, customers, and users.
- Analyze aggregated trends to improve content, conversion paths, and support quality.
4. Legal bases (where applicable)
If you are in a jurisdiction that requires a legal basis for processing (such as the EEA/UK), we typically rely on: performance of a contract or pre-contractual steps you request; legitimate interests in operating and improving our B2B marketing and sales; consent where we ask for it (for example, non-essential cookies or certain marketing); and legal compliance.
5. Cookies and similar technologies
We use essential cookies required for the site to function (for example, security and locale preferences). We may also use analytics cookies or similar technologies to understand how visitors use the site. You can control cookies through your browser settings; disabling some cookies may limit parts of the experience.
6. Sharing of information
We do not sell personal information. We may share information with:
- Service providers who process data on our behalf (hosting, email delivery, analytics, CRM, form handling), under contractual confidentiality and processing restrictions.
- Professional advisors and authorities when required by law or to protect rights and safety.
- Business transferees in connection with a merger, acquisition, financing, or sale of assets, subject to appropriate safeguards.
Enterprise product deployments may involve subprocessors disclosed in customer documentation or a Data Processing Addendum.
7. International transfers
Penstar operates globally. Information may be processed in countries other than where you are located, including the United States and other regions where we or our providers operate. Where required, we use appropriate transfer mechanisms (such as standard contractual clauses) and technical and organizational safeguards.
8. Retention
We retain information for as long as needed to fulfill the purposes described in this policy, including responding to inquiries, maintaining business records, resolving disputes, and meeting legal or contractual retention requirements. Retention periods vary by data type and context.
9. Security
We implement administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, or alteration. More detail on product and cloud security is available on our Security page. No method of transmission or storage is completely secure; we encourage organizations to follow shared responsibility guidance for deployed products.
10. Your rights and choices
Depending on your location, you may have rights to access, correct, delete, or export personal information; object to or restrict certain processing; and withdraw consent where processing is consent-based. Marketing emails include an unsubscribe mechanism.
To exercise rights or ask privacy questions, contact us using the details in Section 12. We may need to verify your request and, for enterprise product data controlled by a customer organization, may direct you to that organization as the primary controller.
11. Children
Our websites and enterprise offerings are directed to business and professional users. We do not knowingly collect personal information from children under 16 (or the age of digital consent in applicable jurisdictions). If you believe we have collected such information, contact us and we will take appropriate steps.
12. Contact
For privacy inquiries, contact Penstar Innovation Inc. at business@penstar.ai. You may also use the contact channels listed on our website (including WhatsApp business line for sales-related matters).
13. Changes to this policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page will change when we do. Material changes may be highlighted on this page or communicated through other reasonable means. Continued use of the site after an update constitutes acceptance of the revised policy where permitted by law.